xedos said:
don't forget:
the royalty fee paid to bessey
the shipping
the handling and Profit ( huge w/ accessories and consumables) - perhaps for two operations: Germany and USA
And the fact that the same quality raw materials cost mostly the same, be it in Germany or Vietnam. Yes, the European steel makers are going bankrupt these days ... precisely because no tarrifs were put in place while the "eco" regulations raised costs.
What people often miss is that, these days, these things are *not* made by hand but by big automated machines. Labour goes in as maybe 10-20% of the total cost. They do save by leaving Germany, but the bigger cost saving is in energy prices and the environmental regulations savings.
And I do not mean the pulution per se. Just the paperwork for a new plant in the EU is like 1/4 of its total cost (!) these days and it can take a decade to get the approvals for industrial stuff, assuming one even gets them.
This is not to "defend" Bessey, but to make clear the labor cost difference is nowhere as signifficant as many assume these days. Not for industrial products like these.
I know of many of the German/Europe makers who are forced to move out just to keep their price level (and so stay competive on the Global market) as their European production costs are going through the roof. So their "same price" are actually "discounts" from the otherwise-inevitable price increases in many cases.
Ref. Festool
What I see them doing is keeping the critical/complex stuff in-house while outsourcing things which either they cannot make (hacksaws) or which are not their core competence
and others can make them not only cheaper but better (batteries, chargers). IMO, that is as sound a strategy as it gets.
Besides, it is not as if they were "moving" from DE/EU. They are, in fact, expanding their manufacturing capacity. Their new plant they boasted with the CSC 50 is *in addition* to existing plants in DE and CZ. Also Shaper making is to be brought "in-house", if not already, from what I gather.
On top of that TTS is culling their Narex Czecho-Slovak market specific brand and moving its tools to Chinesium (the Makita variety). Mainly to free up capacity for Festool stuff at their Česká Lípa plant ... No "Doom & Gloom" at Festool at any rate.