May I introduce to you "Monsoon" Now with more pics & explanations
- Thread starter Bill Wyko
- Start date
nickao
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- Feb 24, 2008
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- 4,617
Bill already knows I love his work.
You know in my business, references and previous patrons mean very little. Yeah, its great to get a reference, but depending on what you do it may or may not matter. Seriously, the best advertising dollar from a business point of view is paying for the google search words. Specifically for a small woodworking company with a single worker selling single items.
If you have the balls to spend a 1000.00 a month not knowing you will get a sale, using a search engine for your web site is the way to go. Not sitting around waiting for references..You could never get 5000 people looking at your stuff almost every day, like I do from google. From references its just not possible.
I am not saying do not do good work. I am saying from a business point of view the guy that ONLY relies on good references is not making as much money as the average worker using google search words or something similar. Actually, if you rely only on references you are probably out of business.
If Bill would let me make him a web site and post certain pictures of his excellent work and spend on google search, I could get him more work than he can ever possibly make, I am sure of that.
Make the items to the best of your ability every time and do not think that making a single client happy is going to make you money. Use that good work to show thousands what you can do. Word of mouth just is not what it use to be in this day and age of the internet and people who think they can compete by word of mouth only are living in the past. Since I started over 25 years ago word of mouth has decreased in making me sales. In the last 4 years I get 20 jobs or more for every call I even get by a referral. Its not that my quality is not there, it is a numbers game.
Nickao
You know in my business, references and previous patrons mean very little. Yeah, its great to get a reference, but depending on what you do it may or may not matter. Seriously, the best advertising dollar from a business point of view is paying for the google search words. Specifically for a small woodworking company with a single worker selling single items.
If you have the balls to spend a 1000.00 a month not knowing you will get a sale, using a search engine for your web site is the way to go. Not sitting around waiting for references..You could never get 5000 people looking at your stuff almost every day, like I do from google. From references its just not possible.
I am not saying do not do good work. I am saying from a business point of view the guy that ONLY relies on good references is not making as much money as the average worker using google search words or something similar. Actually, if you rely only on references you are probably out of business.
If Bill would let me make him a web site and post certain pictures of his excellent work and spend on google search, I could get him more work than he can ever possibly make, I am sure of that.
Make the items to the best of your ability every time and do not think that making a single client happy is going to make you money. Use that good work to show thousands what you can do. Word of mouth just is not what it use to be in this day and age of the internet and people who think they can compete by word of mouth only are living in the past. Since I started over 25 years ago word of mouth has decreased in making me sales. In the last 4 years I get 20 jobs or more for every call I even get by a referral. Its not that my quality is not there, it is a numbers game.
Nickao
nickao
Member
- Joined
- Feb 24, 2008
- Messages
- 4,617
I wonder if Graphix can give you better hints than me. He may know more about the problems with flash and how to overcome them without reworking the entire site. He seems to be in the know for this stuff.
I have gotten to where if I do NOT use adwords and do not pay for searchable words I still get on the first or second page every time on google and yahoo. But it was a long process of figuring out what exactly worked for me.
If you use adwords and pay for the correct keywords you should have instantaneous placement on the first page.
I want to look at your site and fish around your type items a few days on the web and see what and how google is finding your competition. Your work is good, we just have to get your stuff in front of the people who want it, like it and understand it, ie an appreciation for a hand made piece. Hand made meaning small shop tools.
Nickao
I have gotten to where if I do NOT use adwords and do not pay for searchable words I still get on the first or second page every time on google and yahoo. But it was a long process of figuring out what exactly worked for me.
If you use adwords and pay for the correct keywords you should have instantaneous placement on the first page.
I want to look at your site and fish around your type items a few days on the web and see what and how google is finding your competition. Your work is good, we just have to get your stuff in front of the people who want it, like it and understand it, ie an appreciation for a hand made piece. Hand made meaning small shop tools.
Nickao
Bill Wyko
Member
- Joined
- Mar 14, 2008
- Messages
- 821
Actually, my good friend Tom builds the tables for a living. There sandstone with an epoxy coat. He too does fantastic work. I keep trying to get him to try doing some tables with wood but he's pig headded. 
He's the one that talked me into going to Art shows.
He's the one that talked me into going to Art shows.