TLDR:
He is right for himself, but is IMO doing actual harm to others by pushing HIS limited situation as if it was a general woodworker's situation. And bending arguments to push that narrative - like having a crappy scale on a tape measure or claiming Imperial is base-12 which is clearly is not etc. etc.
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IMO that video well explains how someone raised on a base-2 (yes, 1/2, 1/4, 1/8 .. is a base-2) combined with a base-12 mid layer and a base 10 highest layer would justify promoting this to those who are sitting on the fence still.
I am sure that FOR HIM - an artisan of sorts - IT WORKS(TM) so why change? And he is right FOR HIMSELF.
The thing is, assuming cabinetry-only and NO INTERACTION with outside world BOTH inches and centimeters work JUST FINE.
This is especially tue for a bespoke/artisan furniture maker where dimensions are secondary as there is expected to be free space around that and that standalone piece. Effectively, it is closer to painting pictures for a gallery than manufacturing of today. Ever heard a gallery asking for a specific picture size down to a millimeter (1/32") ? I did not. But I heard a lot of cases where furniture is first utilitarian and one wants it to fit exactly with even less than a mm tolerance allowed.
There, a base-10 system starts making a LOT more sense. It allows a precise and EASY capture of dimensions using the least amount of characters and in a unified manner. From the road builder to the drawer maker.
Definitely more sense that a base-2 system using fractional notation(!) intertwined with a base-12 using a base10(!) notation.
If inches were respresented in 0/1/2/3/4/5/6/7/8/9/A/B (i.e. base-12 positional notation) and base 12 was used also for fractions of inches so you would have 1.2" meaning 1+2/12 inches THEN all his arguments would be valid. But that is not how the Imperial system is structured, is it?
Ah, and do not get me started on the "base-3" yards and "base-1760?!?" mile.
So lets see, we have these units and notations in Imperial system:
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base-2 with decimal-positional-inside-fractional(!) notation for smaller than an inch:
(1-127)/128 *2 > (1-63)/64" *2 > (1-31)/32" *2 > (1-15)/16" *2 > (1-7)/8" *2 > (1-3)/4" 1/2"
base-10 with decimal(!) positional notation for inches:
(1-12)"
simple for feet:
(1-3)'
base-10 with decimal positional notation (huh ?!) for yards (1760 == 2*2*2*2*2*5*11(HUH?)):
(1-1759)y
base-10 with decimal positional notation for miles (finally, partial sanity returns):
(1-) miles
So 2 different(!) but-alternating systems of notation in just the length description but with (4!) different/possible multiplications between the data.
So, lets see, how to describe a certain /arbitrary/ length in various Imperial units:
7 miles 1181 yards 1' 245/128"
notation: decimal positional, then /1760 and decimal positional, then /3 and simple, then /12 and decimal positional, then decimal positional inside base-2 fractional
13501 yards 1' 245/128"
notation: decimal positional, then /3 and simple, then /12 and decimal positional, then decimal positional inside base-2 fractional
48605045/128"
notation: decimal positional, then decimal positional inside base-2 fractional
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See the problem? The more bigger /or smaller/ units are used, the LESS legible the notation gets as 3 different notations are seen in a single length note.
The real issue being that only the "full" notation - aka the most complex - results in a legible result.
And now lets do the same in the SI system:
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base-10 positional notation:
... (1-999)um *1000 > (1-9)mm *10 > (1-9)cm *10 > (1-9)dm *10 > (1-999) m *1000 > (1+) km
Example from above:
12 345 678,9 mm
notation: decimal positional, base-10
1 234 567,89 cm
notation: decimal positional, base-10
123 456,789 dm
notation: decimal positional, base-10
12 345,6789 m
notation: decimal positional, base-10
12,3456789 km
notation: decimal positional, base-10
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As can be seen from above, one can use even the km unit pretty efficiently to note