Another Woodworking Show Using Festool

Some of you are not real observant.  Most of these videos that popped up a few years ago were all done by a freelance person in a small area in California.  There were numerous people and numerous videos made in pretty much the same style.

Yes, don't you know these guys get independently wealthy from a 3 minute video. ::)

 
John H said:
Woodn't It Be Neat said:
WarnerConstCo. said:
Yes, don't you know these guys get independently wealthy from a 3 minute video. ::)

Didn't you mean to say "us guys"?

LMAO

No I didn't.  I was specifically talking about the group that is on the west coast.  That was pretty much all from one source. 

Thats what the complaints stemmed from.

I can make a lot more money in one day then what a tool is worth, but it's fun hanging out with the guys from Festool when you get a chance to.
 
Darcy - all good. 

This whole topic confuses me a bit as I thought in today's day and age it was clear to everyone that it's probably a given when a product is in a TV show or a movie these days that there is some type of marketing interest in it being there. And further when someone takes a day or two to shoot a promo video that they would be compensated for it. How much I'm sure varies from an honorarium (i.e. a free tool) to something more substantial.
 
Woodn't It Be Neat said:
And further when someone takes a day or two to shoot a promo video that they would be compensated for it.

I'm skeptical by nature, so I agree that there's an expectation that nobody just promotes a product out of the blue for free these days, but there are occasional standouts that get a mention or a nod because they're truly good.  There was also a Superbowl commercial with a rap star driving the worst car in the market because he received wheelbarrow-loads of cash to do so, and selling that piece of his credibility for that price seemed like a fair trade to him.

The "swag" for the video contest isn't free or cheap, yet it is a great way to generate literal hours of positive online content.  I won't pretend to guess at Festool's return on investment for the contest, but the fact is that they keep having them, so by some metric it must pay off. 

I'm only speaking for myself here, but my motive for entering the contest wasn't strictly about compensation for content, however, the incentive was certainly a motivating nudge to do something I already wanted to do.  I only know the numbers on my end, but I certainly didn't break minimum wage on my videos.  It seemed like a fair trade to me.
 
John H said:
I think the question that needs to be asked is > DOES FESTOOL HAVE ANY RELATIONSHIP WITH THIS SHOW (ie did they give him the tools, paid him, etc etc)

John H said:
From what I understand - Festool paid some of those 'enthusiasts' to be in some of those videos that they feature on their YouTube Channel

I think it is a little different if someone is using they tool because they really believe in it - versus they are using it because they got it for free, etc

Of course to the KoolAid drunks - it makes no difference

John,

Why exactly is this a question that needs to be asked?  Is there some type of conspiracy theory ongoing that you've identified with regards to Festool promotional videos, or regarding woodworking shows using Festool products?  You seem to harp on this periodically.

Festool promotes some videos with users giving testimonials, thus, anyone that appeared in such a video is totally biased and shouldn't be trusted?  Any wood working show that uses a sponsored tool can no longer be trusted because their view is now tainted, especially IF they received tools free of charge?  It's simply another way for a manufacturer to get their name in front of the audience!  No different than Ford or Chevy providing vehicles in a movie or TV show.  Manufacturers can spend a lot of money in advertising, or, provide products free of charge and still get the exposure. It is really that simple. 

Even Norm in his era of The New Yankee Workshop showed had sponsors.  The NYY workshop even took it to a whole other level, if not sponsored, the tools usually had tape over the tool names.  No free advertising.  Where does that place Norm in the scheme of things?

You complain about Festool fanboys, you are participating on the FOG - the Festool Owners Group forum, what exactly do you expect, everyone should be negative and critical towards Festool?  Fanboys exist in all kinds of ways, be it woodworking tools, automobiles, or whatever, we even have Amazon fanboys, know what I mean?  [wink]

I have no issues or concerns with anyone participating or voicing their views on the FOG, regardless of whether or not they may have done a promotional video three years ago or yesterday.  How long shall we ban their comments or participation? 

Time to take off the aluminum foil hat and relax, do some wood working and enjoy life.  And in the interest of full disclosure, the above is my own opinion, I haven't been paid by Festool, Ford, Chevy or Amazon to make these comments, haven't appeared in any promotional videos, yada yada yada.

Have a pleasant holiday, and let's remember the Vets on this day!

Gary
 
I don't see what the biggie is,

Jory is probably busy,even if he isn't so what if he doesn't post here?

Lots of people come and go.

My buddy comes here occasionally leaves a comment then disappears. He works some very long hours.

As far as promoting their tools, which business doesn't? Delta sponsored the NYW and A W for quite a while, no one complained then.

Ford and Chevy promote there stuff, what's the biggie.

What do you expect Festool to do, film me with my beer belly hanging out of a dirty ripped T Shirt with love me written on the front and my pants dragging around showing my skivvies, while making spalted maple pop cycle sticks or olive wood tooth pick picks.

I seriously don't understand this conversation at all.
 
Wuffles said:
SittingElf said:
John H said:
I think the question that needs to be asked is > DOES FESTOOL HAVE ANY RELATIONSHIP WITH THIS SHOW (ie did they give him the tools, paid him, etc etc)

Perhaps you can elucidate why that would be important or of any consequence?  It isn't to me.

Cheers,
Frank (Now back in the "fun house" of Nigeria)

Well, it's called guerilla marketing, product placement or other things. Bond has his Rolex, then Omega. He has his Aston Martin, then his BMW for a while (lol) whilst baddies drive Jaguars.

I mean, we don't see that chap who won the Framework thing around here so much any more do we. Not since he did the video for Festool America and we saw him use some Festools on the show.

I'd love to be wrong mind you, it's just that when you go to a trade show there are more Festool employees there than any other single company.

Bosch leave it to a shop to represent them, as do Mafell, and nearly every other manufacturer I can think of. So whist it may not be important (to you) it is interesting?

Festool's marketing is a thing to behold. I ought to know, I'm writing on a part of it right now.

Oh man Wuffles, I feel like you're calling me out:) Ive been meaning to get back on this. Its always a lot of fun but its been hectic around the shop these days. There seems to be a lot of questions surrounding whether or not Festool pays people to help them with marketing. Heres how things go down. Although I speak for myself I can assure you that I know a handful of other guys who whore there face and body out to Festool for no other reason than they are a pretty fun group of guys to work with and sometimes they pay you in tools when they shoot at the shop.... As for the youtube video those are things I do for myself and Festool reposts them on their site sometimes. When Framework started I had been working with Festool for a few years, so it was more or less a coincidence that Festool sponsored the show. I was of course overjoyed that Framework not only had lots of Festool in the shop but also let me bring my own tools. Of course the tools I brought were mostly comprised of my favorite tools which happen to be Festools.
 
jobsworth said:
What do you expect Festool to do, film me with my beer belly hanging out of a dirty ripped T Shirt with love me written on the front and my pants dragging around showing my skivvies, while making spalted maple pop cycle sticks or olive wood tooth pick picks.

[eek]  [scared]  [censored]

Nooooooooooo--!
 
Peter Halle said:
If you guys are talking about Jory Brigham (the winner of Frameworks) - yes he is real.  I had a chance to meet him at JLCLive! (which I attended on my own dime).  He is a real guy who is now in a different element of his life and I suspect cautiously working out the next steps. 

[member=44289]JoryBrigham[/member] - you around?  What are you working on?

Peter
Peter Halle said:
If you guys are talking about Jory Brigham (the winner of Frameworks) - yes he is real.  I had a chance to meet him at JLCLive! (which I attended on my own dime).  He is a real guy who is now in a different element of his life and I suspect cautiously working out the next steps. 

[member=44289]JoryBrigham[/member] - you around?  What are you working on?

Peter
Wooden Skye said:
Wuffles said:
John H said:
Wuffles said:
...Not since he did the video for Festool America...

From what I understand - Festool paid some of those 'enthusiasts' to be in some of those videos that they feature on their YouTube Channel

I think it is a little different if someone is using they tool because they really believe in it - versus they are using it because they got it for free, etc

Of course to the KoolAid drunks - it makes no difference

Doesn't matter if it was dressed it up as "hey, why not try this tool for a while, and hey, whilst you're at it, why not produce a pretty video & upload it to YouTube saying how much you like the [insert tool]". Ta.

I'm cynical, but whatever his name was that I was rooting for on Framework hasn't been around here for a while, if that was even him mind you.

At one time, Festool indicated that they do not pay people to use their tools, this was when This Old House (Tom Silva) was using on the show.  Maybe times have changed and they are in fact using "endorsers" on certain shows.  To me it doesn't make any difference. 

If Festool wants to give tools or pay people for doing videos for them on their YouTube channel then that is their right.  As for Jory (framework), he was using Festools long before he went on the show and because of his creative designs I am sure intrigued Festool for promotional videos.  I know he was asked to join the FOG during the show because of the interest from other members.  If he doesn't want to be active, that is his choice, just like the rest of us.

First of all I apologize for neglecting all this good discussion. Ive been scrolling down these pages finding all kinds of good stuff. The last couple months have been so hectic its been spinning my head. I wish I could say its been work in the shop but unfortunately a lot of its been trying to revamp my business. The last fe years have shown me that if you want survive in this business you have to be just as good at business skills as you are at woodworking. Thats depressing but true. Needless to say Ive been busy trying to figure all those things out. I appreciate your insight about using Festools more or less because it benefits me and my designs. Festool has never payed me a dollar. As you can imagine its a great honor to work with them. Thanks!!

Hey Peter, My last comment was targeted at somebody else, sorry I'm not exactly good at figuring this forum out and how to respond (obviously). I want to apologize to you directly for dropping the ball. It was so great meeting you at Festool Connect. It was nice to put a face to who im talking to here. I've been meaning to get back and connect with you ever since but Ive been struggling to find time for even my family these days. Thank you for calling me out directly, It gave me the push to get back on here. Hope all is well man! feel free to do that again if something specific need to be addressed, or somebody is getting sensitive on here:)

Thanks
 
teocaf said:
Wuffles said:
I'm cynical, but whatever his name was that I was rooting for on Framework hasn't been around here for a while, if that was even him mind you.

If you mean Jory Brigham, most likely you'll find him in his shop making stuff.  Perhaps he and others were expected or required to do a bit of promotional work for the show or for the sponsors during the show's running but I don't think he was on this forum that much to begin with.  I'm sure he's working his butt off trying to run his custom furniture business, not hanging around the ol' FOG water cooler debating who-knows-what to the n-th degree.
Haha, thanks man! I've been mia for awhile, just now getting to scroll down all these comments. Pretty funny. Lots of sensitivity here:)
 
JoryBrigham said:
teocaf said:
Wuffles said:
I'm cynical, but whatever his name was that I was rooting for on Framework hasn't been around here for a while, if that was even him mind you.

If you mean Jory Brigham, most likely you'll find him in his shop making stuff.  Perhaps he and others were expected or required to do a bit of promotional work for the show or for the sponsors during the show's running but I don't think he was on this forum that much to begin with.  I'm sure he's working his butt off trying to run his custom furniture business, not hanging around the ol' FOG water cooler debating who-knows-what to the n-th degree.
Haha, thanks man! I've been mia for awhile, just now getting to scroll down all these comments. Pretty funny. Lots of sensitivity here:)

Ahah, sensitivity you call it?  Personally, I would call it by a different name.....

Jory, I don't think you owe anyone an explanation, period.  Some here will keep thinking what they want, others can appreciate your contributions, hard work and awesome designs.

Gary
 
JoryBrigham said:
teocaf said:
Wuffles said:
I'm cynical, but whatever his name was that I was rooting for on Framework hasn't been around here for a while, if that was even him mind you.

If you mean Jory Brigham, most likely you'll find him in his shop making stuff.  Perhaps he and others were expected or required to do a bit of promotional work for the show or for the sponsors during the show's running but I don't think he was on this forum that much to begin with.  I'm sure he's working his butt off trying to run his custom furniture business, not hanging around the ol' FOG water cooler debating who-knows-what to the n-th degree.
Haha, thanks man! I've been mia for awhile, just now getting to scroll down all these comments. Pretty funny. Lots of sensitivity here:)

Hey Jory!

Good seeing you back on here!  Been too long.

I have a funny story for you...  The other day my daughter got out of bed cuz she was restless (she is 5 so that is all the time) and I was watching this show called "The Last Man on Earth" and she said "hey daddy, is that the guy on the tool show you watch?"  I had no clue what she was talking about. After a day or two, she said "daddy, did you see that guy again from TV?"  And I had to ask her what she was talking about.

After an hour of working through it a lightbulb went off!!  She was talking about you!  I was laughing so hard she was very confused. Here is a few pics to see what a 5 year old girl sees. Guys with beards!

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d7b7ea430920496b635a9e92a25d143e.jpg


Cheers. Bryan.
 
SittingElf said:
Baremeg55 said:
Have a pleasant holiday, and let's remember the Vets on this day!

Gary

[thanks]

Frank

I am pretty that sure that the 25th is the U.S Memorial Day holiday. (Last Monday in May)
The U.S Veterans Day is November 11th.

It somewhat seems odd that the U.S. Veterans day is celebrated on on the more universal (world wide) day of memory (Remembrance Day) for those fallen in war which is on Nov 11.

The difference between a spruiker of tools is similarly subtle.
 
I am aware of the difference, having family members that have paid the ultimate price.  Thank you.
 
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