bnaboatbuilder said:
Henrik R / Pingvinlakrits,
Here in the U.S., I will bet you more hobbyists own Festool than professionals. Just a hunch. I've been a professional photographer for 18 years and know that the high end digital backs (from Hasselblad and Phase one) are owned by more amateur/hobby photographers (wealthy mind you) than working professionals. The U.S. is funny that way, too much disposable income.
Funny, I too was a photographer before I got into woodworking. I did shoot Hasselblad (the SWC) Mamiya 7 and Rollei for MF, Contax for 35mm. I agree on your assessment.
Over here there are a lot of hobbyists using Festool too, but they are still definitely a minority in sales figures, not only per machine basis but Festool carpenters tend to collect gear like Pokemons (a bit dated reference, I know...).
Hobbyists are still a minority for sure over here. For every hobbyist that has five Festool machines there is probably 30 tradesmen having one or more of those machines so in relative terms that would mean 30 of each machine to a pro compared to one well geared hobbyist. Out of those machines probably a bunch of hobbyists own just one or two to help balance out the numbers a little.
That is pure guesstimates - I don't have numbers. But from talking to the three largest vendors on a regular basis I know that professionals are buying a whole lot more so even if it was ten of each machine it would still be a very high pro vs consumer rate of machines sold and registered.
You can probably find a vendor over here that would tell you they sell "a lot" to hobbyists but those are usually small scale vendors that sell only a few machines a week - or even a month - and have a limited assortment of Festool. I know one Paint store that mostly sells sanders to consumers and only a few to pro's. But they still only shift maybe a unit or three a week. The pro's that have them still shop Paint a couple of times a week but only buy a machine every other year.
Some out of town DIY warehouses that sell Festool (not too many of them) probably sell more to consumers than pro's as their customers are more DIY oriented. These are still small scale vendors and combined they sell less than any of the top three, and the top three don't cater to consumers - most places require a registered account.
I don't know how it is in the US.
All that said there are heaps of tradesmen that still don't know much about Festool though I feel that over the last fifteen years it has changed dramatically and Festool is more or less a brand "like any other" over here. (!) Even six or seven years ago Festool was considered "tool snobbery" but today they are a high volume "regular" brand on the market.
Five years ago I "peaked" with more Festool gear than I could put down on paper from memory. Last couple of years I have been streamlining my setup and do more in the workshop so I am literally down to almost half of what I used to have. Or at least two thirds. But hey, who's countin'? [big grin]
I have more gear than listed in the profile - I just suck at updating my profile.
EDIT: when I was down-sizing my set up I sold two thirds of the gear to hobbyists and one third to colleagues/pro's over the last couple of years. I have also bought some second hand Festool gear and they were all from hobbyists that had hardly used them but warranty had just expired.