On a slightly more serious note...
On another thread @Kev has just recently bought a Protool 9" Grinder, with a diamond cutting (kit) systainer, track, etc
In the pics @Kev posted, and looking at the Protool specs, his grinder is the identical twin brother of a grinder I bought a few years ago now; branded Atlas Copco.
I remember I was hesitant to buy this 'brand', at the time, but I was and still do buy a fair bit of gear from this large specialist power tool supplier (doesn't stock Festool, etc) and as usual I was in no way disappointed with the tool. In fact, it is the best 9" grinder I have ever bought and I've worn out and bought quite a few....
My point is this....
Companies invest a fortune to build a 'brand' and Festool is one brand I would and often do buy tools completely sight unseen... (Until very recently I've had to travel 25 Klm's to the nearest full range Festool/Protool shop)...
However, we have no clue what deals and re-branding is done behind the scenes although occasionally this is 'discovered', in time. Like my example above. Who knows whether the grinder is originally Protool or a third-party? One thing is certain and that is the integration of the diamond cutting track system that takes the Protool option to a whole other level.
Perhaps Festool will re-brand their own Protool brand as a North American regional solution? Time will tell what that means to open up the tool catalogue for you guys?
I suppose the label itself on the tool means little of itself, as long as the R&D, etc gets done. It would be very disappointing to see 'ranges' of tools dropped because of 'production efficiencies', etc