Everyone needs to take all of this very slowly - no rash decisions.
I met a Chinese millionaire in Hong Kong who, 10 years before I met him, started selling watches from a tray around his neck. His business philosophy was 'if you can make even 1 cent on a deal then make the deal'. That is fine provided you are clever enough to be able to factor in all of your overheads. My friend ended up with 3 jewellery shops in Hong Kong, including one on the prestigious Victoria island.
I would caution the dealers reading this not to go into open battle with your fellows - there would be a lot of casualties. Until the market settles down, take each transaction on its merits and do your best at that time but remember to factor in your overheads. Selling 6 Kapexs in one week might make you feel good but at the end of the month when the telephone, heating, security, rent, shipping and staff bills come in you may not feel quite so chipper.
Peter
Ahh but the potential expansion of Festool because of this is enormous.
Imagine a 25% or more reduction - Makita,Bosch and Dewalt etc would start to look expensive and people who have looked at Festool and said 'no way am I paying that for a sawsanderrouterdrill' would look again. I know there are people that say that because I used to be one [wink]. The dealers might be overloaded with orders and Festool may have to increase production,take more market share and eventually they might take over the world [eek].